Guðbjörg

  • Work-Life Balance

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    Introduction Work-life balance refers to the equilibrium between professional responsibilities and personal life. Achieving this balance is essential for maintaining physical health, mental well-being, and overall productivity. It allows individuals to fulfil career goals while also enjoying personal time, relationships, and leisure activities. With all the technology we have today, we can streamline work and…

  • From my book Tides

    A considerate mindset means noticing others, valuing relationships, and acting with intention. For example, a student might notice a classmate’s discomfort in a group and invite them to join the conversation. In this way, everyone feels included. To clarify, consideration means understanding different perspectives, welcoming differences, and focusing on real connections; it is not about…

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  • Leading Strategy

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    Strategy management today is changing. It is moving from a linear, top-down process into a dynamic, living system. This system integrates adaptability, purpose, and human well-being. Let’s explore each trend in more depth: 1. Adaptive and Agile StrategyTraditional strategies assumed stability, but today’s environment demands flexibility. Agile strategy means setting a clear direction while allowing…

  • Book Tides: TGW Framework for Leaders

    Good leadership fosters growth, trust, and unity. I follow three leadership themes, called the TGW Framework, which stands for Trust, Growth, and Well-being. The TGW Framework provides a simple structure for leaders to reflect on and strengthen the key qualities of effective leadership. Trust means creating an environment where people feel safe, respected, and able…

  • The Archetype

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    Understanding Archetypes: The Universal Patterns of the Human Experience Archetypes are universal symbols, characters, and patterns that appear across cultures, time periods, and forms of expression. They are the recurring motifs that shape myths, stories, dreams, and even personal identities. The concept of archetypes was most notably developed by the Swiss psychologist Carl Gustav Jung,…

  • New Book Release: Tides by Bjorg Eggerts

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    Grow and Heal as a Human Being and as a Leader A guide for anyone ready to cultivate resilience, connection, and purpose in a fast‑paced world. Inside Tides, you’ll discover: • Ways to adapt to change with mindfulness and compassion. • Tools for self‑acceptance and letting go of perfectionism. • Practices for building genuine, empathetic…

  • Openness and Respect as Social Values

    Openness and respect are widely recognised social values that shape how people relate to one another in families, communities, workplaces, and societies at large. They are closely connected and often reinforce each other. Openness as a social value Openness refers to a willingness to engage with others honestly, curiously, and without unnecessary defensiveness. At a…

  • About Consideration

    “Relationships bring consideration to life. Being considerate means listening carefully, seeing others as they are, and responding with empathy. It does not mean always agreeing—just understanding. Respect and give-and-take keep relationships healthy. People can be different and still have respect for one another. Honest, kind communication creates trust. Accountability makes care real. To build this…

  • Why Meditate?

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