CRM Systems

Presentation – Leadership in CRM by Guðbjörg Eggertsdóttir

Some excellent CRM (Customer Relationship Management) systems that are widely recognized for their features, scalability, and ease of use include:

1. HubSpot CRM

Free core version with paid upgrades.
Great for small to medium-sized businesses.
Offers marketing automation, sales pipelines, and customer service tools.
Integrates easily with many platforms.

2. Salesforce

One of the most powerful and customizable CRMs.
Ideal for large organizations or those needing deep customization.
Includes advanced analytics, AI-driven insights, and automation.

3. Zoho CRM

Affordable and flexible.
Good for small to mid-sized businesses.
Offers sales automation, analytics, and multichannel communication.

4. Pipedrive

Focused on sales pipeline management.
Simple, visual interface.
Great for teams that want to track deals and activities efficiently.

5. Monday Sales CRM

Built on the Monday.com platform.
Highly visual and customizable workflows.
Integrates project management and CRM functions.

6. Freshsales (by Freshworks)

AI-powered lead scoring and automation.
Clean interface and good for growing teams.
Integrates with Freshdesk and other Freshworks tools.

7. Microsoft Dynamics 365

Enterprise-level CRM with strong integration into Microsoft’s ecosystem.
Combines CRM and ERP capabilities.
Excellent for organizations already using Microsoft tools.

8. Insightly

Combines CRM and project management.
Good for service-based businesses.
Offers workflow automation and relationship linking.

Each of these systems has strengths depending on your organization’s size, budget, and goals — from simple contact management to full-scale enterprise automation.

Presentation – Education for Leaders by Guðbjörg Eggertsdóttir